A platform for legacy
With its story dating back to Brisbane in the 1970s, SALONxPAPAS is the fruition of a true family legacy in Australian hairdressing.
From his evolution as an internationally-recognised hairdresser at Stelios Papas, and subsequent co-founding of Papas and Pace (2007-2019), Dmitri Papas’s desire to push Brisbane hairdressing to the next level led to the formation of SALONxPAPAS.
The brief was to design a high-end, fashion and retail-centric brand.
Working with Dmitri and his advisors, the studio developed a range of directions that would combine family history with the aspiration and drive of the new salon.
Our concept was to create a platform from which future style could enmesh. A system that provided flexibility and nimbleness while expressing strength and excellence.